find out what the guest does and why the guest does
what he/she does. We develop and drill down to details
based on statements made by the guest. We always clarify
jargon. We ask what experience(s) led to the career.
We discuss specifics of a project, issue, or subject
and if there is time, to relate stories. We ask what
experiences were necessary to be successful.
do not want to hype or promote specific events. Each
show will be valid for years. No one likes to listen
to an "old" show. We don't mention dates
or even specific years in the future. We avoid fixing
the date or year of show, but past major events can
be referred to, such a "9/11" or "2012
elections" that make sense to someone listening
ten years from now.
our audience is very intelligent and eclectic in its
tastes and curious about things not previously discussed
in detail. Our audience thrives on learning something
new in any activity.
arch-enemy is the "sound-bite," which to
us is equivalent to empty calories.
we do not make personal attacks or criticism about
any individual or group. We focus on ideas and actions
only, which may be questioned along with the logic
as to why.
most important, even if it is a very serious subject,
we have fun! You've devoted your whole life--yourself--to